top of page
  • Writer's pictureJoel Campbell

Shrewsbury Castle's Future

Updated: Nov 26, 2023

Shrewsbury Prison Embraces Shropshire Council's Feasibility Study for Shrewsbury Castle


Shrewsbury Prison has expressed its enthusiasm regarding Shropshire Council's proactive measures to utilise the historic Shrewsbury Castle. As stewards of heritage, Cove Group and our team have been in constructive dialogue with the council, discussing the castle's future and potential. Our commitment to this partnership reflects our dedication to heritage and community enhancement.


Shrewsbury Prison, with its rich history and expertise in managing listed buildings, is eager to extend its stewardship to Shrewsbury Castle. As experienced heritage owners, we understand the nuances of operating and preserving such iconic structures. Our proven track record at the prison, where we have seamlessly blended conservation with vibrant public engagement, positions us uniquely for this endeavour.


One of our key strengths lies in attracting visitors while ensuring accessibility. We envision bringing over 100,000 visitors annually to the castle, mirroring our success at the prison. This ambitious goal will be achieved without compromising the free entry to the castle grounds, ensuring that this historical gem remains accessible to all.


Our expertise extends beyond visitor management. We have a robust background in delivering curriculum-based educational programmes, which have garnered acclaim at the prison. By extending these educational initiatives to the castle, we aim to enrich the learning experiences of students and visitors alike.


A significant aspect of our proposal is the physical connectivity between Shrewsbury Prison and the castle. Owning the land encompassing the Dana footpath and steps, we are in a unique position to enhance access between these two historic sites. This strategic advantage not only improves visitor flow but also symbolises the historical and thematic linkage between the prison and the castle.


Joel Campbell, CEO of Cove Group, emphasizes this vision: " The potential of this partnership extends far beyond the boundaries of the castle. We are committed to offering fantastic experiences throughout our attractions, and adding Shrewsbury Castle to this is something we are fully committed to. The Castle and the prison have a natural synergy and could become a truly significant and nationally recognised visitor attraction."


In essence, the collaboration between Cove Group, Shrewsbury Prison, and Shropshire Council would be a synergistic effort to preserve heritage, promote education, and boost tourism. The potential partnership stands to benefit not only Shrewsbury town and Shropshire Council but also future generations of visitors, who would have the opportunity to immerse themselves in the rich tapestry of Shrewsbury's history.


We look forward to seeing the results of Shropshire Councils feasibility study of Shrewsbury Castle in due course.






54 views0 comments
bottom of page